August is upon us and that means we’re inching closer to the busiest shopping season of the year. So I need to ask, “are you ready?”
This year, Thanksgiving falls late which means the period between Black Friday and Christmas is a week shorter. If you’re like me, that means I have even less time to get all my Christmas shopping done. It also means store owners need to plan ahead to make sure they’re ready to take on all those last-minute shoppers.
Here are some of my top tips for making sure you’re ready:
Favicons have been around for a while and by now you probably (aka should) have one for your website. In short, a favicon is that little graphic that appears in the left corner of your browser tab that allows you to quickly identify the site that’s loaded in the tab.
It’s hard to believe the year is half over, but it is and now is the time to take the next few months getting prepped for the busy holiday season. Online shopping will still reign over bricks-and-mortar and the number of transactions taking place on mobile devices will eclipse years past. Which forces me to ask a very serious question…
The last week of June found etailers from across the globe meeting in Chicago for the 2019 Internet Retailer Conference and Exhibition (IRCE). This annual event grows each year and attracts the first-time store owner, the seasoned vet, and every etailer in between.
IRCE is more than just a trade show where you jump from booth-to-booth, it’s also an educational event. Attendees have the opportunity to attend seminars on various topics from customer service and logistics, to latest design trends and marketing.
Every time I’m asked that question, I laugh. Is there really such a thing as a “vacation” for small business owners?
Sure, you may escape to the beach for the weekend, or pack up the family for a few days of rest and relaxation at a resort, but you’re never too far from your business. Laptops, tablets, and phones have made it all too easy for us to check on how many orders came in, whether emails are getting answered in time, and did so-and-so follow up on that customer’s missing order from wherever we are in the world.
If you’re among the thousands of eCommerce store owners heading to the windy city, we’d love to chat with you about your business and how we can help get you ready for the busy holiday season which is right around the corner.
Our development calendar for 2019 is pretty full and while we released several new products and updated existing ones, we’re not done yet. In fact, the team is heads-down, knee-deep in projects that I haven’t spoken about, but are going to be exciting additions for Yahoo!, Big Commerce, and Shopify store owners.
In case you missed what came out so far this year, here’s a quick recap: