Feed Wizard, our comparison shopping engine (CSE) feed management application, now supports the popular social media app Pinterest.
Favicons have been around for a while and by now you probably (aka should) have one for your website. In short, a favicon is that little graphic that appears in the left corner of your browser tab that allows you to quickly identify the site that’s loaded in the tab.
Today I’m pleased to announce the latest product to come out of our Development Lab. It’s one that has been in the works for several months and is what I consider a “game changer” for Yahoo! Store owners.
Introducing AMP Wizard!
When was the last time you checked Google Search Console (formerly Google Webmaster Tools) for any important messages about your site?
Ok, I know there’s quite a few of you out there who just kind of “forget,” so this is a reminder to take a minute, log in and see what’s waiting there for you.
Recently we began receiving emails from customers asking about a certain message they’ve been receiving within Search Console regarding “Products related issues.” The message reads that “Products may be negatively afftected in Google Search results” and encourages the site owner to fix the issues.
When it comes to browsing the web, whether it be on mobile or desktop, speed is paramount. Nobody wants to wait for pages to load, especially those using mobile devices, which is why responsive and adaptive design for websites has become the standard.
The “need for speed” forced developers and designers to build sites that load quickly, employ a minimal amount of code, and ditch many of the bells and whistles that looked pretty on a site years ago, but are just useless add-ons today.
Online marketing experts who are well connected know for a fact that SEO isn’t dead, no matter how many times it’s been reported to be. The truth is— it had just evolved over time.
One of the newer additions of SEO essentials is the use of canonical tags, which all SEO professionals know is a definite must if you want to increase your search ranking.
There’s a huge question mark on this— are meta tags still important today for SEO?
This has been a point of argument for many SEO specialists and webmasters ever since Google pulled out meta tags from their ranking factors.
For business owners and webmasters, one of the ultimate SEO punishments is to have Google penalize your site even partially.
This could mean “doomsday” for you when the popular search engine takes down rich snippets for some of your pages, for instance. There could be several other manual actions that Google will do to maintain a remarkable user search experience that they believe is being threatened by your “spammy” structured data markup.
Chances are you’re already familiar with SEO, and you consider this a very important part of your online marketing and digital presence.
But have you ever heard of rich snippets and microdata?
Whether you’ve got someone handling your SEO or you’re the one taking care of it, it’s essential for you to be familiar with the basics of rich snippets and microdata and to understand how they work. This way, you will know if you’re really optimizing your content for the benefit of your business.
Several months ago I began working with a new client. He had been running Google Search Campaigns for a few years, but was just getting started with Google Shopping. On our second call the client understandably said, “I would like my products to show in Google Shopping for the exact same keywords that have converted in Google Search”.
Although not as easy as turning on and off a magic switch, in this article we are going to look at differences using keywords in Google Search compared Google Shopping and even more importantly some of the ways advertisers can manage their Google Shopping product listings to appear for desired keywords. * Also, don’t miss the limited time offer I have for Your Store Wizards customers at the bottom of this article.